Brand Activation

BRAND ACTIVATION

Targeted Pop-Culture Audience
Digital & Physical Strategies
End-To-End Partnerships
All In One Place

BRAND ACTIVATION

Targeted Pop-Culture Audience
Digital & Physical Strategies
End-To-End Partnerships
All In One Place

BRANDS UNLOCKED

ConReviews understand what pop-culture fans want and work to create brand activations that build meaningful connections with consumers. From simple product placement to full scale creative, design, booth strategy, and post marketing strategies, ConReviews turn ideas into ROI driven results.

Brand Activation Process

ConReviews starts by identifying the brand's goals and objectives, with the purpose of proposing a creative strategy to meet them (selling a product would have a different strategy involved than obtaining sign-ups to an app, for example.)

The second step would be to match the brand's creative strategy with the best targeted audience. This would be where the convention and the livestream come into play.

The next step would be to identify how involved ConReviews will need to be in the execution of the strategy (would a trade booth need to be designed and built, does apparel or giveaways need to be designed, printed, etc.?).

Once the proposal and ConReviews involvement have been identified, the brand is partnered with ConReviews and the convention for the execution of the activation.

Activation Services

End-To-End activation is more than creative; it means partnering with the brand, from conception to post-convention debriefing. ConReviews has expertise in experiential activities, booth design and creation, product placement, and live viewer engagement. ConReviews also works with a range of budgets and utilizes guerilla marketing strategies to help ensure each dollar stretches.

Experiential Activities

Whether anime, gaming, comic, or other walks of life, pop-culture consumers want to create unforgettable experiences at conventions. ConReviews beleives in helping create those memories with brands. From product demos, to live giveaways and beyond, ConReviews partners with brands to foster positive experiences and brand loyalty with consumers.

Booth Design & Build

When consumers attend pop-culture conventions, they look for fun, creative, competitve, and exciting booths to interact with and ConReviews understands how to draw a crowd. From engaging, simplistic exhibit booth designs to main attraction show-stopper builds, ConReviews design, quote, and build creative exhibitions that drive consumers to the brand.

Product Placement

Whether in-person or live around the world, product placement helps with brand exposure and sales. From product placement at the convention to live interviews and demonstrations with a targeted audience, ConReviews partners with brands to formulate solutions that drive sales and ROI.

Live Viewer Engagement

ConReviews engages with live pop-culture audiences, streaming main-stage panels, celebrity interviews, convention walk-throughs, and more. From simple brand exposure, to live giveaways, to livestreaming full-scale performances, ConReviews partners with brands to create unforgettable experiences with viewers and drive sales.

Activation Services

End-To-End activation is more than creative; it means partnering with the brand, from conception to post-convention debriefing. ConReviews has expertise in experiential activities, booth design and creation, product placement, and live viewer engagement. ConReviews also works with a range of budgets and utilizes guerilla marketing strategies to help ensure each dollar stretches.

Experiential Activities

Whether anime, gaming, comic, or other walks of life, pop-culture consumers want to create unforgettable experiences at conventions. ConReviews beleives in helping create those memories with brands. From product demos, to live giveaways and beyond, ConReviews partners with brands to foster positive experiences and brand loyalty with consumers.

Booth Design & Build

When consumers attend pop-culture conventions, they look for fun, creative, competitve, and exciting booths to interact with and ConReviews understands how to draw a crowd. From engaging, simplistic exhibit booth designs to main attraction show-stopper builds, ConReviews design, quote, and build creative exhibitions that drive consumers to the brand.

Product Placement

Whether in-person or live around the world, product placement helps with brand exposure and sales. From product placement at the convention to live interviews and demonstrations with a targeted audience, ConReviews partners with brands to formulate solutions that drive sales and ROI.

Live Viewer Engagement

ConReviews engages with live pop-culture audiences, streaming main-stage panels, celebrity interviews, convention walk-throughs, and more. From simple brand exposure, to live giveaways, to livestreaming full-scale performances, ConReviews partners with brands to create unforgettable experiences with viewers and drive sales.

WHY CONREVIEWS

Tradditionally, brands had to partner with conventions, work with a different company for activation, and figure out their own streaming solutions for live exposure at conventions.

ConReviews drastically simplifies this process by working directly with the brand, the convention, the livestream platform, and partnering everyone together. This allow brands the opportunity to obtain maximum exposure at conventions and the live audience. With ConReviews, brands are no longer just an exhibitor, they're a partner.

ConReviews is honored to have formed and united partnerships with several conventions, brands, and web platforms, and will continue to strive for excellence.